Some of the This is Money team took part in Electronic Theatre's 'Alien Aptitude Test' which involved virtual reality technology taking players inside old school video games

Fancy getting stuck during a computer game or escaping a zombie? The entrepreneurs encouraging us to ditch our phones and obtain immersed in entertainment

'Immersive entertainment' has become increasingly popular in recent years

Entrepreneurs say people prefer making memories over material possessions

More events launch annually , with over 1,500 escape rooms now within the UK

Does getting stuck inside a computer game , being trapped on a ghost train, or trying to prevent a zombie from eating you sound like your idea of an honest night out?

Whether you think that you'd enjoy these 'immersive entertainment' experiences or not, you certainly wouldn't forget them during a hurry. and that is exactly what the people that created them realised.

Immersive entertainment - think escape rooms, computer game and interactive cinemas - has been one among the growing trends in activities and days call at recent years, with new ideas launching all the time.

And for the entrepreneurs behind the start-ups providing immersive experiences, it's become a business area where using your imagination pays off.

Some of the this is often Money team took part in Electronic Theatre's 'Alien Aptitude Test' which involved computer game technology taking players inside old fashioned video games

Will Dean, the person behind team-based outdoor obstacle course Tough Mudder, and new immersive venture Electronic Theatre, said he found there's a stronger desire for memories over material possessions nowadays.

At Electronic Theatre, which officially launched in September this year, up to 6 players can participate in an 'adventure' for 30 or hour , with each wearing a visor with a tracker thereon and playing a series of mini-interactive games and challenges.

The Alien Aptitude Test - which a number of the this is often Money team were ready to test for themselves - features games almost like old-school favourites like Pacman and Space Invaders and sees the players running around as Pacman himself, for instance .

Points are given at the top of every mini challenge before a 'grade' is given at the top of the entire thing.